Fish for the Future is a non-allocative, education based, conservation program dedicated to allowing opportunity while minimizing impact. They are trying to protect our beautiful King Salmon, and Weber & Co. teamed up with them to get the word out with a well-built website that engages visitors and shares their message.
Fish for the Future asks anglers to focus their harvest on species of abundance, such as sockeye salmon, and consider returning big kings to the river to benefit their future and ours.
